About
All In Capital is a growth equity and venture investment firm focused on the real-money online gaming market. We concentrate on the software, data and payments supply chain that powers regulated sports betting, iGaming and digital lottery across North America and Europe.
The firm was founded by operators and investors who have built, financed and sold businesses inside the gaming industry. That combination lets us act as genuinely hands-on partners: we help portfolio companies win operator contracts, navigate licensing, recruit senior talent and prepare for the next round or a strategic sale.
We typically lead or co-lead Seed through Series B rounds, writing initial checks between $2 million and $15 million, and reserve capital to follow on as companies scale.
At a glance
- Stage: Seed to Series B
- Check size: $2M – $15M
- Geography: North America & Europe
- Focus: B2B software, data & payments for regulated gaming
- Style: Lead or co-lead, board-level involvement
How we work
Operator DNA
Our team has run strategy, corporate development and product inside sportsbooks and casino operators. We know what buyers actually need.
Sector Depth
We invest only in real-money gaming, so every introduction, hire and reference check comes from a network built over a decade.
Active Partnership
We take board seats, open doors to operators and regulators, and roll up our sleeves on pricing, go-to-market and M&A.
Long Game
We back founders through multiple rounds and stay engaged through exit. Several of our companies have been acquired by tier-one operators.